Switching from WooCommerce to Shopify involves completely rebuilding the foundation of your online business. In this article, we'll show you how to go about it. WooCommerce to Shopify migration without data loss, SEO and common sense, as well as how the Binary Future team can benefit your business.
What data should be transferred during WooCommerce to Shopify migration?
First, exporting everything is a bad strategy. To start, you need to consciously decide what your new store really needs. Typically, this is:
- goods
- clients
- historical orders
- reviews
Migration is a good opportunity to clean up the catalog, remove dead SKUs, old drafts, duplicates, and chaotic categories. Binary Future usually starts WooCommerce to Shopify migration with a short audit: what to keep, what to archive, what to update.
WooCommerce to Shopify migration via CSV export/import
The basic transition logic consists of the following steps:
- Export products from WooCommerce to CSV.
- Convert files to Shopify format (title, body (HTML), option1/2, SKU, price, inventory, image src, etc.).
- Import CSV to Shopify and check: prices, options, availability, description, images.
It is at the stage of field mapping that product variants, weights and balances most often break. In Binary Future, this is covered by a separate technical layer: checking the file structure, test import into the draft store, and only then - the final working launch
Migrating customers and historical orders to Shopify
WooCommerce to Shopify migration doesn't end with products. If you don't migrate customers and orders, you lose some of the analytics, LTV history, and remarketing data.
WooCommerce to Shopify migration for customers
Customer data is exported from WooCommerce as a separate CSV and converted to Shopify format (name, email, default address, phone, country/state ISO codes). Important: Shopify customer files do not support “flexible” field mapping, so the headers must exactly match the platform requirements, otherwise the import will fail.
Binary Future usually step by step:
- cleans the database from duplicates and "broken" emails;
- immediately prepares it for further work in Klaviyo or another ESP;
- divides customers into segments (active, dormant, high spenders) already at the migration stage.
Order history in WooCommerce to Shopify migration
Historical orders are often migrated through special applications from the Shopify App Store (Matrixify, LitExtension, etc.). The goal is not just to pull up the order table, but to link orders to customers and products so that analytics in Shopify doesn't look like "data from scratch."
Binary Future plans this in a separate phase: first products, then customers, then order history.
UX, shipping, taxes, and payment after migration
Once the data core is in Shopify, what the customer actually sees begins.
WooCommerce to Shopify migration and new store interface
Shopify provides a default theme, but for growing brands, this is almost never enough. Binary Future either recreates the key logic of the existing UX. Or immediately redesigns for a more conversion flow, which includes: cleaner categories and filters, a clear path from product selection to cart, mobile focus from the first screen.
In parallel, the following are configured: delivery with zones, rates, and different conditions for different countries/regions; taxes adjusted to local rules so that the amounts in the cart change for the customer at the last moment; payments are configured using Shopify Payments, as well as third-party providers, express payments (Shop Pay, Apple Pay, Google Pay).
This is where WooCommerce to Shopify migration turns from “spreadsheet work” into a real business result: less friction in the cart, higher percentage of completed payments.
WooCommerce to Shopify migration and SEO: how to avoid losing positions
Almost every move to a new platform affects organic views, unless you consider SEO up front.
WooCommerce to Shopify migration with redirects and metadata
WooCommerce and Shopify have different URL structures, so you need a redirect map of old product URLs, categories, and pages to new Shopify addresses, 301 redirects for all pages that have traffic or external links, and checks via browser and Google Search Console after launch.
In addition, it is important to transfer the title, meta description and H1–H2 logic from the main pages. Binary Future usually combines technical transfer with soft text updates in order not to lose relevance, but to improve CTR in the search results.
Why you should trust Binary Future migration
Self-migration looks simple until you see broken options, duplicate customers, broken reviews, and 404s instead of top pages. Binary Future closes the full loop, which includes:
- analysis of the current WooCommerce store;
- migration plan with risks and priorities;
- transfer of products, customers, orders and reviews;
- design and UX for conversion;
- delivery, tax, payment settings;
- SEO transition with redirects and indexation check.
The result is not just a new Shopify account, but a platform that is ready to scale: faster loading, better converting traffic, and able to handle growth with ease.
WooCommerce to Shopify Migration з Binary Future